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1. What You Really Need To Know If Your Company Wants To Produce A Corporate Video
Studies show that people remember merely 20% of what they hear, and only 30% of what they see, and an incredible 70% what they hear and see. * With this in mind, it's no wonder why video is such a powerful communications tool. |
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So your company has decided they need a video.
- Where do you start
- What questions do you ask?
- How can you make sure the final product is what you are expecting?
This article will give you the tools you'll need to have a professional video project you can be proud of. |
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| First, let's talk about money. As with most things, you get what you pay for. Especially with video production, if you make a decision to hire a production company solely by picking the lowest quoted bid, you will probably end up with a video that is much less than what you expected. |
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| Remember, this video represents your company. Do you want your video to look like a high school A/V project? On the other hand, there is no reason to go crazy and spend ungodly amounts of money. It's important to find a company that gives a fair bid for the type of video you need and can produce your project in a professional manner. |
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2. Two Decisions >>
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